Our aim was set on contextual accessibility of content and we developed a smart technology suite to filter and search audio books. Powered by natural language processing (NLP) we used machine learning protocols to fill the gaps where publisher data was missing - creating a super fast and personalised browsing experience. To bring in the human touch, we created editorial content modules that were filled with tips and reviews from trusted critics. Giving the user relevant inspiration in an instant - no loading time required. Realising the complexity of their challenge, Bokus reached out to MetaDesign Stockholm and together we defined what the ultimate Bokus Play experience should be - then we got our hands dirty. Working with a One Team approach in rapid and clearly defined sprints, the service experience started to emerge.